franchises

Automotive Franchises Travel to New Destinations

Washing a car at home with soapy water from detergent is a thing of the past. The practice of cleaning the car is quite time consuming and never gives the expected results. Being the 21st century, the automotive franchise sector has also grown tremendously offering new services and pleasures. The increasing number of automotive franchises has led to the emergence of many car wash brands in this segment. The car care service center does not only wash the car but also takes care of it.

Automotive franchise: Not organized to be organized

No doubt the car wash segment is still dominated by unorganized brands, but the industry is gradually moving from unorganized to organized segments. Measuring the increase in this sector several players have taken the franchise route. Anckur Sama, Founder and Director of CarzSpa said, “We entered this industry four years ago with one outlet, but today, we have around 25 outlets across India. The idea of ​​switching to a car beauty clinic hit me from one of the strangers I visited on where I see such centers develop. I like the concept of car care for perfection. Therefore my profession of selling cars coupled with the passion of car care brings me into this business. “

Need a car care center

Raising awareness about car maintenance is the first and foremost reason for the popularity of car care centers. Previous car owners usually clean their vehicles from local car cleaners, because they have no other choice, but now with the availability of car care centers people prefer to clean their cars professionally. Various other factors that contribute to the increasing popularity of car care centers are:

Increased car owners: With cars purchased for the middle class, there has been a rapid increase in the number of car owners. Clients who have spent more than Rs two lakh to two crore for a car do not want to damage it by washing at home. This has led to the popularity of organized car centers.

Increase in disposable income: With the increase in disposable income, people don’t mind spending a few extra dollars on the maintenance and maintenance of their cars.

Hepatic work schedule: Cleaning the car is a long and tiring job. Usually people do not have the time or enthusiasm to wash the car due to lack of time. The best substitute for them is the car wash center.

Proper care: An organized car care center does not only wash and clean the car but also takes care of it perfectly. They do a complete check on the car, which makes them valuable for every penny paid by the customer.

Why is the car care center franchise?

Car care has emerged as a popular business concept because of its needs in the Indian market. Smart entrepreneurs who have seen great potential in this business have started small but then took the franchise route. The reason for expansion through franchising is an established brand name. Clients always prefer to send their cars to be cleaned to well-established and well-known centers rather than unorganized washing units. Sama share, ‘Franchising has always been the preferred route for business development. Being very difficult for one company to handle all businesses across the country, we require entrepreneurs to run shows in various cities and locations for further development and success. “

Moreover, this sector does not require a large investment to prepare it. However, keeping machines expensive and a large workforce will increase the budget.

Players in this field

This is a growing segment with not many players but the car care business shows great potential for the future. The main players in this segment to date are CarzSpa, Express Car Wash, Speed ​​Car Wash, Pureshield Car Glass Sealants and 3M Car Care. All of these payers managed to expand through franchise routes.

Challenges for success

Car care franchises may have many benefits but also have some drawbacks.

First, many candidates enter the arena with big dreams of making fast money. Like other businesses, there is a lot of hard work in the car wash business. Aspirants take the franchise to believe that there is a machine to do the work and staff to manage it. But it must be remembered that even the owner (franchisee) must fight. As Sama said, “Creating adequate steps and business in the early months is a challenge for automotive franchises. We can overcome this challenge with low-budget marketing advertising and good service so customers become our regular clients.”

Secondly, competition from players who are not organized

To conclude, it would not be appropriate to say that the current trend certainly supports the automotive franchise business. People spend a lot of money on expensive vehicles, and are ready to spend a few extra dollars to keep their cars in excellent condition and the preferred choice will always be a branded car wash center. There is definitely great potential for prospective entrepreneurs as, ‘No matter what happens, it is possible that as long as there is a car, there will always be a need to wash the car’.